Diemonds explain rationale behind limited edition vinyl and CD runs for new upcoming self-titled album
Canadian sleaze rockers Diemonds are about to digitally release their fourth album on August 10th. The group took pre-orders for limited edition vinyl (on July 11, 2018) and CD (on August 3, 2018) runs that were limited to 100 copies in each format. Not surprisingly, both limited edition runs sold out in less than half a day.
Diemonds‘ frontwoman Priya Panda explained today via a Facebook post why the group decided to limit the amount of vinyl and CD available for its upcoming new self-titled album:
“A million thank yous to everyone who bought or tried to buy a physical copy of the new Diemonds album. The CD version sold out in just eight hours while I was watching Bryan Adams on Friday nite.
For everyone else, August 10th is when you’ll be able to hear the record on digital platforms.
Things have changed a lot for the band and for myself and we wanted to go back to our roots and put out the kind of limited edition physical releases we love having in our own collections. And we put up the money ourselves to produce them. We came up with the idea on the fly and it was really fun for me. Thanks for the undying support.
Despite all the bullshit, it feels good to keep on going and keep on doing and keep on making. Sometimes it’s the most important thing you can do, isn’t it?”
Sleaze Roxx recently interviewed Panda who opened up about the struggles within the band in the last year or so and also stated as follows about the limited edition CD run: “So, I guess that we are telling you for the first time that we are putting out the album — 100 copies of it, the same way that we just did on vinyl. We’re probably going to sell it to our hardcore fans. Kind of whoever gets it gets it. We are kind of going back to our roots — kind of limited edition albums and tapes and records. It’s a huge part of our own personal collections and we kind of want to go back to that.”