BON JOVI BRAVE LIGHTNING STORM FOR ‘EVERYDAY’ VIDEO:
Bon Jovi just wrapped up a video for “Everyday,” the first single off their upcoming Bounce, with a performance that can only be called electric.
During the final take, an aerial shot filmed from a helicopter hovering overhead, a lightning storm hit, forcing all “nonessential” personnel (i.e. everyone but the producer, the cameraman and the band) to evacuate the set, according to the band’s spokesperson at Island Records.
The Jersey rockers were shooting in a remote region of Socorro, New Mexico, surrounded by 27 massive satellite dishes at an installation called the Very Large Array, one of the world’s largest astronomical radio observatories. The VLA was chosen for the “global feeling” it provided, as the satellite dishes were intended to create the illusion of the band’s music broadcast to all corners of the world, the spokesperson said.
In order to further this universal sentiment, camera crews were sent to said corners to capture footage later interspersed throughout the video. Bon Jovi will release “Everyday” later this summer, priming fans for the October 8 release of Bounce, their eighth studio album.
Recorded in the band’s home state of New Jersey, Bounce was co-produced by Luke Ebbin, Jon Bon Jovi and Richie Sambora, the same production team that created 2000’s smash album Crush, which went double-platinum in the U.S. and sold 8 million copies worldwide. The band plans an international tour next year.
Alyssa Rashbaum courtesy of VH1