BON JOVI TO JOIN LIVE EARTH CONCERT IN INDIA:
September 19, 2008
Bon Jovi will join Bollywood stars for a one-off Live Earth concert in Mumbai, India, on Dec. 7.
Live Earth India will take place at the 20,000-capacity Andheri Sports Complex. Bollywood star Amitabh Bachchan is also on the bill.
The event will be co-produced by Mumbai-based event-management company WizCraft Entertainment along with producer Kevin Wall, who co-organized the original series of Live Earth concerts last summer with former U.S. vice president Al Gore.
Filmmaker Shekhar Kapur, who directed the Oscar-nominated “Elizabeth,” will serve as the event’s creative director.
A WizCraft spokesperson tells Billboard.biz that participation by other domestic and international talent is also being finalized. WizCraft say other details such as ticket pricing and sponsorships are being worked out.
News Corp.’s Mumbai-based broadcasting venture Star India will exclusively simulcast the event live on the network’s music outlet Channel V in India; and the Hindi-entertainment channel Star Plus, which is also be available in the United Kingdom and the Middle East via cable and satellite platforms. The event will also be on pan-Asian English-language entertainment channel Star World. Microsoft Web portal MSN is the exclusive global broadband partner for Live Earth India.
The 2007 Live Earth concerts, held July 7, featured more than 150 acts in eight cities (Sydney, Johannesburg, New Jersey, Rio de Janeiro, Tokyo, Shanghai, London, Hamburg) and in specially broadcast live shows in Washington D.C., Antartica, and Kyoto. In total, an estimated two billion people watched the concerts.
Live Earth India will raise awareness for “Light a Billion Lives,” a charity project by India-based the Energy and Resources Institute (TERI) which aims to put a solar lantern in a billion homes.
The project is promoted by New Delhi-based scientist Rajendra Pachauri, who shared the 2007 Nobel Peace Prize with Al Gore.
WizCraft recently organized “The Unforgettable Tour,” featuring top Bollywood talent, which was held overseas this summer in the United States, Europe and other locations.
Courtesy of www.billboard.biz