New Device Sign To Powerage Records


November 18, 2008

New Device are an English hard rock band from London, UK. Influenced by the stadium rock giants of the late 80’s and early 90’s such as Guns N’ Roses, Aerosmith and Metallica, New Device manage to achieve a sound where so many others fail; authentic, solid, blues based hard rock, written by real life long fans of rock music.

New Device was formed in London, England, in October 2007. Each member had previously met or played in bands with one another enjoying success releasing music internationally and touring with the likes of Bullet For My Valentine, Funeral For A Friend and My Chemical Romance, and although New Device is in its infancy, they have without a doubt earned their stripes on road.

The band almost immediately entered the studio on October 2007 to record four tracks with Romesh Dodangoda (Funeral for a Friend, Bullet For My Valentine) at Long Wave Studio, Cardiff. Over the course of a week they produced future hits – On Fire, Never Say Never, Heaven Knows and Takin’ Over. These recordings quickly gained interest and they were swiftly signed to Powerage Records.

They began the recording of their debut album in June 2008, at Outhouse Studios, Reading, UK, with long term friend Ryan Richards of Funeral for a Friend behind the drum kit. Mixing duties were handled stateside in Los Angeles by Cameron Webb (Motohead, Tenacious D, Godsmack).

With high hopes and an album full of songs that have the potential to pioneer a new rock movement, the band is now ready to start taking care of business and hit road, bringing a stadium like presence to wherever they play.

New Device Sign To Powerage Records

The first four albums from Classic Rock’s very own Powerage label are now avilable for online purchase at!

Classic Rock has teamed up with Plastic Head distribution to launch Powerage, a brand new, high-voltage rock’n’roll label.

The first releases are the new album from Lethargy, the first UK releases from Classic Rock faves Pride Tiger and Endeverafter, and the latest Norse-tastic noise-fest from Viking Skull.

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