Nikki Sixx Named Eleven Seven President


April 4, 2008

Motley Crue/Sixx: A.M. bassist Nikki Sixx has been named the president of Eleven Seven Records, Billboard can reveal.

“I find it very interesting to take the artist’s craft, the art, the music, the image, and get it out there,” he says. “It comes under the heading of ‘record company president,’ but it’s a little more than that.”

Sixx will oversee a roster that includes Buckcherry, Trapt, Drowning Pool, Marion Raven and up-and-coming rock outfit Chosen Son.

“I’ve had enough success and enough misfires in a career that’s lasted over 25 years that I can go back and draw on that experience, and I think that’s helpful for the artists,” Sixx says. “When I go into rehearsal rooms and meet with bands, they’re genuinely excited to be with me because of what I’ve done as an artist, not because of anything else.”

In addition, Sixx is hard at work on a new Motley Crue studio album, expected this summer. “This is one of those albums that I just feel it in my stomach that something’s happening with the band,” he enthuses. “There’s a newfound energy in the songs. It’s just a rebirth of that really dirty, rock and roll side of Motley Crue.”

For an extensive Q&A with Sixx, as well as previews of new music from Trapt and Chosen Son, click here.

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